How to Generate Leads, Part 1: Twelve things you should NOT do (VIDEO)
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Videos Canadian ContractorThis is the first in a 5-part series of short videos sponsored by HomeStars
In this short video Steve and Rob go through the “Dirty Dozen” list of contractor behaviours, based on research by HomeStars, that are almost guaranteed to lower your chances of getting referrals or good reviews.
They are:
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- Not showing up
- Invoice higher without explanation
- Disrespect the prospect/customer/their family
- Didn’t clean up afterwards
- Hard upsell
- No in-person quote
- Last minute back-out
- Deposit too large
- Unqualified “trades”
- Warranty not honoured
- Delivery time periods not honoured
- Endlessly back-ordered materials
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Of the dozen, the top half are communication issues that could be easily addressed by making good communication a priority.