Marketing & Sales
5 common mistakes contractors makeby Steve Payne
by Karen Hamilton 15 years ago, my husband and I bought a vacation home in Haliburton, ON. Built in the 1960s, our cottage stayed in its original form until last fall, when we could finally afford to renovate it. Our…
Rob's Radio Reno Reportby Robert Koci
A franchise for contractors
Jump start your reno business with seminars in Vancouver, Calgary and Winnipegby Steve Payne
Are you ready for your renovation business to deliver better results? Then plan to attend one of the one day RenoSummit educational seminars coming to Vancouver (Nov. 12), Calgary (Nov. 14) and Winnipeg (Nov. 15). The seminars will focus on…
Two new social media sites reno contractors need to know aboutby Steve Payne
Pintrest excites your customers
Seminar will teach "accessibility" reno skillsby Steve Payne
It’s been called the biggest new business opportunity for renovators in decades. One in four Canadians will be considered disabled by the time they reach 65, and almost all of them will need “accessibility” renovations to their existing homes if…
Build Your Brand Part 1: Know your target clientby Mike Draper
Three steps to marketing your business effectively
Welcome to your new, untapped marketby Robert Koci
Yesterday it was the Green market, today…
The HomeStars wayby Robert Koci
You want to be a HomeStars contractor? All it takes to start is to sign up. And once you decide to go for the premium package and you can post video and pictures of your work, there is help to…
Homeowners will pack seminar in Vancouverby Robert Koci
Your customers are getting educated
CARAHS chapter meeting: Five proven ways to grow your businessby Robert Koci
All are welcome to the second Toronto chapter meeting of CARAHS May 17th at the Canadian Contractor magazine offices; 80 Valleybrook Dr. Toronto. (York Mills and Don Mills area). Meeting starts at 6:30pm sharp
A four letter word for successby Robert Koci
Industry expert Beverly A. Koehn makes us uncomfortable with the four letter word we’d rather not use when talking about customer service.
Keep this linkby Robert Koci
A free monthly report on new home building supplied by CMHC for your market.
Sell on value, not priceby Robert Koci
How many times do you hear, “The customer only cares about the price”? Here’s the truth: price is only an issue when it is presented as the only benefit.
Building permits down for Januaryby Robert Koci
The value of building permits fell 12.3% to $6.0 billion in January, following a 10.5% rise in December. The decline was the result of decreases in both residential and non-residential sectors.
And you said social media would never work in constructionby Robert Koci
Home builder Pierre Martell, president and CEO of Martell Home Builders dives into social medial and makes it work.
What does this woman have to say about your reno business?by Robert Koci
She says you have to match your brand to your core values or your company is going nowhere
The art of starting overby Robert Koci
Ever get off on the wrong foot with a client?
Word-of-mouth marketing is not just on the streetby Robert Koci
Here’s online marketing to die for and how to make it happen for your company.