Marketing & Sales
"Aging in place" a new buzzword for accessibility renos
The most recent issue of Canadian Contractor featured a…
What homeowners do when they check you out online
Google yourself. See what your customers are reading about you. Your “webutation” may or may not be fair to you, but it’s important to know what it is and, if possible, improve it.
Five easy ways for tech-savvy contractors and subtrades to find each other
A long-term business relationship between a general contractor and a subtrade can’t be forged instantly. But finding each other can be done in a second, online. A look at various ways to get connected.
Five ways to increase your referral business
By Karen Hamilton As a renovator, getting business from…
Flooring is Canada's favourite reno project
The home renovation website www.houzz.com, is creating quite a buzz…
5 common mistakes contractors make
by Karen Hamilton 15 years ago, my husband and…
Rob's Radio Reno Report
A franchise for contractors
Jump start your reno business with seminars in Vancouver, Calgary and Winnipeg
Are you ready for your renovation business to deliver…
Two new social media sites reno contractors need to know about
Pintrest excites your customers
Seminar will teach "accessibility" reno skills
It’s been called the biggest new business opportunity for…
Build Your Brand Part 1: Know your target client
Three steps to marketing your business effectively
Welcome to your new, untapped market
Yesterday it was the Green market, today…
The HomeStars way
You want to be a HomeStars contractor? All it…
Homeowners will pack seminar in Vancouver
Your customers are getting educated
CARAHS chapter meeting: Five proven ways to grow your business
All are welcome to the second Toronto chapter meeting of CARAHS May 17th at the Canadian Contractor magazine offices; 80 Valleybrook Dr. Toronto. (York Mills and Don Mills area). Meeting starts at 6:30pm sharp
A four letter word for success
Industry expert Beverly A. Koehn makes us uncomfortable with the four letter word we’d rather not use when talking about customer service.
Keep this link
A free monthly report on new home building supplied by CMHC for your market.
Sell on value, not price
How many times do you hear, “The customer only cares about the price”? Here’s the truth: price is only an issue when it is presented as the only benefit.