Canadian Contractor

How to Generate Leads, Part 1: Twelve things you should NOT do (VIDEO)

This is the first in a 5-part series of short videos sponsored by HomeStars

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February 19, 2018 by canadiancontractor


In this short video¬†Steve and Rob go through the “Dirty Dozen” list of contractor behaviours, based on research by HomeStars, that are almost¬†guaranteed to lower your chances of getting referrals or good reviews.

They are:

  1. Not showing up
  2. Invoice higher without explanation
  3. Disrespect the prospect/customer/their family
  4. Didn’t clean up afterwards
  5. Hard upsell
  6. No in-person quote
  7. Last minute back-out
  8. Deposit too large
  9. Unqualified “trades”
  10. Warranty not honoured
  11. Delivery time periods not honoured
  12. Endlessly back-ordered materials




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1 Comment » for How to Generate Leads, Part 1: Twelve things you should NOT do (VIDEO)
  1. Casey Edge says:

    Of the dozen, the top half are communication issues that could be easily addressed by making good communication a priority.