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Let’s talk about your lead tracking and your sales and marketing strategy. Like, really talk…

"Behind every name, address and phone number you collect from your marketplace, there are millions of dollars of revenue waiting to be deposited into your bank account"


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July 19, 2019 by Robert Koci

Most small renovation companies run on referrals. That’s good. But you need to grow beyond that.

A month ago, I offered to help readers establish their first budgets. Now it’s time to get lead generation, tracking and data management in order, and then figure out how to go to a market beyond family and friends and friends of friends.

Behind every name, address and phone number you collect from your marketplace, there are millions of dollars of revenue waiting to be deposited into your bank account. You need to become conscience of justĀ  how precious those contacts are. You need a strategy for handling them and multiplying their value.

If you are interested in having a conversation about your lead tracking, sales and marketing and pricing strategy with me, email me and we’ll set up an hour of consultation to kickstart you on your road to a first class lead tracking and marketing strategy.

 

 


Robert Koci

Robert Koci

Rob Koci is the editor of Canadian Contractor magazine. rkoci@canadiancontractor.ca Tel. 647-628-3597
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